up-market

up-market
up·ˈmar·ket, up-mar·ket
[ˌʌpˈmɑ:kɪt, AM ˈʌpˌmɑ:r-]
I. adj goods hochwertig, exklusiv
\up-market consumers anspruchsvolle Kunden/Kundinnen
\up-market hotel Luxushotel nt
\up-market products Produkte pl der gehobenen Preisklasse
II. adv (better) besser; (higher in category or status) in der gehobenen Preisklasse, im oberen Marktsegment
the company has decided to move \up-market die Firma entschied sich, anspruchsvollere [o mehr] Produkte des gehobenen Bedarfs anzubieten
to go \up-market in die gehobene Preisklasse wechseln, exklusiver werden
to place [or position] sth \up-market etw in einer höheren Preisklasse anbieten
to take sth \up-market etw in eine teurere Gegend verlegen
* * *
['ʌp'mAːkɪt]
1. adj
customer anspruchsvoll; person vornehm; image, version, hotel exklusiv
2. adv
sell an anspruchsvollere Kunden

his shop has gone up-market — in seinem Laden verkauft er jetzt Waren der höheren Preisklasse

Japanese car-makers have gone up-market — Japans Autohersteller produzieren jetzt für einen anspruchsvolleren Kundenkreis

* * *
up-market
A adj
a) Luxus…:
up-market car (flat, etc)
b) exklusiv (Geschäft etc)
B adv:
go up-market Waren für einen anspruchsvollen Kundenkreis produzieren oder anbieten

English-german dictionary. 2013.

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